Donations to Small Nonprofits Hit Harder by Covid Than Gifts to Larger Ones, Study Shows

Donations to Small Nonprofits Hit Harder by Covid Than Gifts to Larger Ones, Study Shows

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Laura Pierce, executive director of the statewide organization Washington Nonprofits, said the data was consistent with what she’s seen in her state.

Small nonprofits often lack the full-time fundraising staff and expertise needed to shift gears when conditions change, Pierce said. They face other barriers to growth as well, such as being located in neighborhoods with a large share of low-income people.

Pierce said she hopes donors will do more to help small nonprofits handle a deluge in demand prompted by crises like Covid.

“Small organizations are often particularly effective because they’re very connected to the communities they serve,” she said. “They are really in touch with what’s most needed by the community.”

Source Name: 
The Chronicle of Philanthropy
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